A data mart is a subject-oriented database that is often a partitioned segment of an enterprise data warehouse. The subset of data held in a data mart typically aligns with a particular business unit like sales, finance, or marketing. Data marts accelerate business processes by allowing access to relevant information in a data warehouse or operational data store within days, as opposed to months or longer. Because a data mart only contains the data applicable to a certain business area, it is a cost-effective way to gain actionable insights quickly.